Five Important Traits of a Good Speech

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FiveImportant Traits of a Good Speech

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FiveImportant Traits of a Good Speech

Bothwritten and spoken communications address a set of listeners,readers, and audience to which a person intends to conveyinformation. Communication refers to the processes and systems usedto send information from a source to a destination (Hybels,2014).The communication process must be reliable and efficient. Speech is ameans of communication used majorly applied in verbal communication(Hybels,2014).Speakers communicate differently to ideally different audiences. Soas to ensure that a person’s speech serves the intended purpose, itis important to observe important traits such as clarity, consideringthe audience, ensuring the audience participation, confidence, andbody language.


Claritygets considered when a speaker thinks about content, choosing theright words and structuring one’s thoughts (Hybels,2014).Under clarity, a person acknowledges the importance of factors suchas diction, projection, and pronunciation. It is important to notethat good speech or communication requires more than a language usedas a medium of communication. A speaker has to understand and carefor the listener so that they get the intended message. Clarity,however, involves factors such as accent, voice, fast rate andmumbling (Hybels,2014).Thus, a person should not assume that they are clear in relaying theintended information. Clarity of information and expression areoutstanding.

Therate at which a person speaks determines whether his or her speech isclear or unclear. If a speaker is fast, then the vowel sounds getshortened hence making the words used become a jumble of consonants(Hybels,2014).On the other hand, slowing the rate at which a person speaks giveshim or her time to form sounds in an accurate manner. Subsequently,listeners would have a chance to absorb the information. The beststrategy to address the issue of the rate of speaking involvesbreathing deeply to slow down naturally. Fast speech contributes tomumbling. Speech sounds become distorted as a result. Therefore, itis important that a speaker has the best precision in the vowel andconsonants formation. It is important that the speaker puts enoughsound into the room without much straining. A quiet voice oftencontributes to the lack of clarity. When giving a speech (despite theloudness), it is prudent to take your accent into account. An accentcan strain a person’s understanding of your address. Everyone hasan accent, but it depends on who is listening (Hybels,2014).A strong emphasis may lead to confusion especially when combined withfast speech and or quiet voice. Public speakers should learn tocontrol their expressions so as to strengthen their communicationskills. Additionally, this improves a person’s image and makesothers more responsive to the message delivered.

Consideringthe Audience

Aspreviously mentioned, there are different audiences and various meansthrough which speakers communicate. An example of audiences includespeople in political rallies, class members, and individuals at achurch. The two important issues of an audience involve defining whothey are and what qualities about them are relevant. In determiningwho your audience is, one should distinguish between specific andgeneral audiences. A particular audience gets considered as a subsetof the general audience that the speaker particularly intends toreach than the others (Hybels,2014).On the other hand, a general audience refers to any person who mayhear or read a speech (Hybels,2014).If an audience has a varying degree of understanding of the topic,the speaker may base their comments on non-experts. For instance, ina classroom situation, students may strive to address theexpectations of the professor to that particular subject.

Additionally,is important to understand the relevance of your audience. Listenersand readers to your work or speech vary in knowledge, values,intellectual capacity, communication style, etc. (Hybels,2014).Depending on the purpose and topic to get relayed, effectiveness canget influenced by whether the audience is old or young, rich or poor,male or female, religious or non-religious and ethnic minority orethnic majority among the rest (Hybels,2014).Thus, audiences have different expectations on the speaking occasion.Some attend the session to get informed while others are open topersuasion through viable comments. These expectations and audiencecategory helps a speaker ensure that the message reaches the targetgroup. For the speaker to know more about its audience, he or shewill have to ensure their active participation.

Ensuringthe Participation of the Audience

Audienceparticipation requires that a person understands his or her audiencebefore the speech delivery. Analysis of the public involves theinterests, level of understanding, belief, and attitudes of theaudience (Hybels,2014).Therefore, an audience-centered approach ensures speech delivery inan appropriate manner and relies on the speaker as a person. Afteranalyzing the speech, it is important that the audience attentiongets kept throughout. Public speaking requires discipline and effort,hence making it simple is important (Hybels,2014).Ensuring participation of the public requires that the speakerdevelops a relationship with the public. Engaging the audienceinvolves observation, talking about what the audience is interestedin, and making your speech simple and exciting.

Whendoing observation during the process of speech delivery, it isimportant to put the audience in the spotlight. Understand what theobjects of attention as per the topic of your address entail today.Observe the time of the day and body posture. Ask questions. Thisstep ensures that your audience doesn’t sleep during the speech. Bycreating an environment of interesting topic and discussionssessions, the intended message then becomes more open for thespecific audience to understand it even more. This ability tocoordinate the activities of the audience requires confidence.


Confidenceplays an essential role in speeches to create a good impression tothe group. Confidence allows people to overcome problems such asstage fear and nervousness. It becomes present when the speakerunderstands the purpose and agenda of the presentation in a clearmanner. It plays a significant role in ensuring that people listen toyou in rapt attention and also be in a position to ask questions. Itis an important trait since it allows the speaker to focus on theaudience rather than himself or herself. This fact permits thedevelopment of healthy mindset towards your audience enabling them tobuild a rapport the moment they step on the stage (Hybels,2014).It allows the speaker to prepare the message with content designed tocapture that the audience.

Additionally,it is important to read the body language of your audience and adaptto a particular speaking style. A speaker that has no self-confidencebecomes consumed at concentrating on their body language failing totake into account the non-verbal cues of the audience. Therefore, aconfident speaker adapts to a style based on the public’s responseand reaction. A confident speaker should know how the amount ofinformation to justify the credibility of the message (Hybels,2014).Through confidence in voice and body language are two importantfactors in establishing ethos.


Accordingto research, the impact of a speaker gets influenced by body language(Hybels,2014).A person may have the control of words he or she is speaking but failto show the same using their body language. Body language in thiscontext involves facial expression, gesture, and stance. Thesefactors become important when you are the point of attention during aspeech. During speech presentation, a person should show strong,positive body language. It allows you to express your emotions, buildcredibility, and connect with the audience. Body language allows thelistener to focus on you and your topic. The underlying factor hereusually is that a person is unaware of their non-verbal cues (Hybels,2014).Therefore, effective body language ensures support for the presenterand the message itself. It is important to note that presenters whotend to care deeply about their materials have their entire bodysupport the message.

Gesturesin our daily conversation vary accordingly, however, in the case ofpublic speaking the presenter should involve increased use ofgestures to combat tension that builds within him and that of theaudience. The posture that a person stands in front of individualstells a lot about him or her. It can tell whether a person isconfident, tired and or uncomfortable (Hybels,2014).Proper stance suggests confidence which increases the attention oflisteners to your topic. Facial expressions are important incommunication. It can portray the feeling of the speaker, passion,and depth of concern. A person who is delivering a speech, therefore,needs to bring all these factors together to become more expressiveand powerful in speech delivery. Communication using body languageprimarily involves getting it right depending on your message.


Hybels,S. (2014).&nbspCommunicatingeffectively.McGraw-Hill Higher Education.